Ghost will release a trilogy of music videos for their new album, Impera.
In a new interview with Viktor Wilt of Idaho-based radio station KCVI, Ghost’s creative mastermind Tobias Forge revealed that the occult rockers are working on three consecutive music videos for new material. Call me little sun, 20s and Observer in the sky. He shared the news after being asked if he had already chosen a song to be the album’s next single. Obviously we know now that it will be Observer in the sky.
“Short answer: yes,” Forge says. “I don’t know exactly…Sometimes there’s a difference between—obviously, you know that on the radio—songs that we release as singles and songs that are singles that we push out with a video and all that.”
“Right now I know what we hope to do a little later in the year. Long story short, we’re doing kind of a trilogy of videos for Call me little sun, 20s [and] Observer in the sky.
“And it’s kind of being done. So it might be a different kind of piece; it might be a different thing that kind of comes out separately from a radio campaign, whereas obviously we have our eye on what we’ll be doing around the fall in terms of what song we’re doing a video for right now and so on.”
In terms of physical sales, Ghost’s Imperareleased on March 11, is the best-selling album in the United States so far this year.
Taking into account the vinyls and CDs sold, Impera had the biggest sales week of the first week of 2022 for any album, with 62,5000 copies sold in the United States to date. It also recorded the biggest first week of sales for a hard rock album on vinyl since 1994, when Pearl Jam’s Vitalogy sold 33,500 copies in its opening week of December 10, 1994.
Impera also marked Ghost’s highest position ever on the UK charts, debuting at number two.