‘Crazy in Love’: ITZY Resumes Music Broadcasts With B-Side Track ‘Swipe’


K-pop girl group ITZY made their comeback with their studio album “Crazy in Love” and the title track “Loco”. On October 12, ITZY joined much bigger girl groups like Twice and Blackpink as the only K-pop girl groups in history to feature for 2 weeks or more on the Billboard 200 Chart among their Top 100 Songs. The group also recorded their first victory for the song “Loco” at KBS Music Bank on October 8th.

ITZY also recently earned their second victory for song at SBS Inkigayo on October 10, bringing their total wins in music shows to 41. ITZY is now the first fourth-generation K-pop group with the most wins in music broadcasts. The group will now continue to promote their album “Crazy in Love” with their B-side track, “Swipe” during musical performances.


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ITZY to start activities with ‘Swipe’

ITZY will perform ‘Loco’ next at Mnet’s ‘M Countdown’ on October 14, where fans are hoping to see the group secure another victory. On October 10, ITZY announced that they would perform their B-side song ‘Swipe’ “on air” to promote the song. Mnet’s “M Countdown” showcase on October 14 will mark the start of operations for “Swipe”.

The band will continue to promote the track throughout this month by performing ‘Swipe’ at KBS ‘Music Bank on October 15th and’ Show! SBS Music Core ‘and’ Inkigayo ‘on October 17th. ITZY’s track ‘Swipe’ is a song where band members express their feeling of being controlled by obsessive people on the internet and how they ‘Swipe’ to ignore their controlling nature through a cell phone.

ITZY’s ‘Swipe’ Talks About Internet Trolls

It was reported that the song was written and produced by a team of domestic and foreign artists who previously worked with K-pop group, Twice, a sister group of ITZY under JYP Entertainment.

With ‘Swipe’, Midzy (the ITZY fan base) showed a positive and enthusiastic response given the relatable aspect of the song where a lot of people feel targeted by internet trolls. The music video for “Swipe” also recorded 6 million views on YouTube on the fourth day since its release.

With ‘Crazy in Love’, which is ITZY’s debut studio album since their debut in 2019, the group has achieved many successes both nationally and internationally. The title track “Loco” has appeared on Billboard’s global charts (excluding the US), which ranks songs based on their streaming and music sales in more than 200 regions around the world. It also ranked tenth on Billboard’s global digital song sales on Oct. 16 and on the Billboard Global 200 chart.

‘ITZY Performs Swipe’

Fans have started to get excited since ITZY announced the release of “Swipe”. One fan said: “They will be playing #SWIPE on music shows next week!” Another fan said: “Itzy is going to promote SWIPE on music shows next week, I become INSANE.” Another fan said, “OMG ITZY WILL PERFORM SWIPE ON MUSIC SHOWS.”

A shocked fan said: “SO YOU TELL ME ITZY WILL PERFORM SWIPE ON MUSIC SHOWS ????????” Another fan remarked, “There are no words to count, which means they’ve already ended locomotive promotions and started sweeping promotions on music shows?” An enthusiastic fan said, “WE WILL SEE ITZY SCAN ON MUSIC SHOWS LIKE WHAT THEY DID ON SNS OMGGGXFGDSDG.”

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